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Nov 22, 2020
3 min

TOP TIPS ON HOW TO PERFECT YOUR BUYER PERSONA FOR GROWTH

Knowledge is power and knowing your customer is one of the most important goals in being able to communicate with them effectively. If...

12 views0 comments

Nov 6, 2020
4 min

WHY INVESTING TIME IS KEY FOR PR SUCCESS

Public relations shouldn’t be a short-term investment. Achieving long-term awareness and success using PR is not a sprint. Yes, you can...

8 views0 comments

Oct 19, 2020
4 min

HOW TO WIN IN THE SOCIAL MEDIA ENGAGEMENT STAKES

Have you ever looked at your competitor’s Facebook or Instagram page and wondered, “Why does everyone like their posts and not mine?” or...

21 views0 comments

Oct 11, 2020
3 min

TOP 5 REASONS EVENT SPONSORSHIP IS KEY TO GROWTH

Sponsorship can often be overlooked or dismissed but it can, and should, be a key part of your marketing strategy. Sponsorships help your...

5 views0 comments

Sep 27, 2020
4 min

HOW TO USE PR TO GET AHEAD OF YOUR COMPETITORS

Are you looking for ways to get ahead of your competitors? Perhaps you are frustrated that they are regularly featured in the media and...

13 views0 comments

Sep 18, 2020
4 min

WHY RETAINER CLIENTS SEE MORE GROWTH THAN AD HOC PR USERS

No matter the size of your company, seeking help from a PR consultancy to help reach your goals is a great idea. One of the most frequent...

14 views0 comments

Sep 14, 2020
3 min

HOW TO MAKE TWITTER AN EFFECTIVE PR TOOL

Twitter describes itself as, ‘what’s happening in the world and what people are talking about right now’. The social media platform...

9 views0 comments

Sep 7, 2020
4 min

Part 2 - HOW TO USE INSTAGRAM FOR GROWTH

In last week’s blog (https://www.profilerpr.com.au/post/how-to-use-instagram-for-business-growth) we gave you some tips on how to get up...

17 views0 comments

Aug 31, 2020
3 min

HOW TO USE INSTAGRAM FOR BUSINESS GROWTH

In 2020 Instagram celebrates its 10 year anniversary and is the go-to place for hundreds of millions of people to share their photos,...

21 views0 comments

Aug 21, 2020
4 min

HOW TO GROW ON FACEBOOK

Facebook is fast becoming one of the most powerful online PR tools. It is the third-most visited site* outranked only by Google and...

14 views0 comments

Aug 14, 2020
3 min

TOP TEN TIPS TO GET A KILLER OP-ED

What is an Op-Ed you say? An Op-ed (just an abbreviated from "opposite the editorial page") is an opinion piece that appears on a page...

18 views0 comments

Aug 9, 2020
3 min

GET THE MOST OUT OF LINKEDIN AND GROW

LinkedIn professes that it is the world’s largest professional network with over 706+ million users in more than 200 countries and...

27 views0 comments

Aug 2, 2020
3 min

HOW TO GET THE MEDIA'S ATTENTION

If you’re a small business or a start-up, you may be keen to score yourself some media coverage to boost your brand awareness and sales....

19 views0 comments

Jul 27, 2020
3 min

HOW TO BE PITCH PERFECT & GET YOUR STORY TOLD IN THE MEDIA

So, you’ve got a story, you’ve written a great press release, and now it’s time to pitch it to get your story covered in the media - but...

23 views0 comments

Jul 20, 2020
3 min

5 REASONS PR EXPERTISE IS CRUCIAL IN YOUR MARKETING MIX

We often get asked, ‘why do I need a Public Relations (PR) Consultant if I already employ a Marketing Manager?’ Both PR and marketing...

22 views0 comments

Jul 6, 2020
4 min

POSITION YOURSELF TO SHINE IN A MEDIA INTERVIEW

As the saying goes, “Failing to plan is planning to fail.” If a media interview is worth doing, it’s worth doing properly and the key to...

25 views0 comments

Jun 25, 2020
3 min

HOW DO WE KEEP OUR SPONSORS HAPPY?

So you’ve done it – you’ve signed numerous sponsors for your next event! That’s great, but now you might be wondering just how to create...

13 views0 comments

Jun 19, 2020
2 min

SPONSORSHIP - WHY DO IT?

Sponsorship is increasingly popular among businesses that want to grow their profile and reach with new audiences. Why? Sponsorships help...

30 views0 comments

Jun 14, 2020
2 min

Sponsorship – Are you giving your sponsors ROI?

Especially as we come out of COVID, event organisers and marketing managers looking for sponsorship more than ever need to be aware of...

19 views0 comments

Jun 4, 2020
3 min

PR terms demystified

Every industry has its terminology and public relations or PR) is no exception. Over time it has acquired its own business practices and...

26 views0 comments

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