For some businesses, investing well in PR is a ‘no brainer’, whilst for others it doesn’t seem such an obvious choice. Sadly PR can still...

This one will get people fired up and we love a good debate. This topic PR Vs Advertising is the communications industry debate that...

In the modern world, posting to social media is considered a normal weekly – if not daily – task. It gives you the ability to share with...

Have you ever watched an interview on TV or listened to a radio segment and wondered what on earth the spokesperson is talking about?...

There is no doubt we have all seen the interview on the BBC World News with Professor Robert Kelly – an American academic and expert on...

It’s hard to remain optimistic during these trying times, we get it. The Coronavirus has changed every corner of the world as we know it...

We all know the importance of client meetings, especially when there are multiple stakeholders involved in a project. It feels much...

Gone are the days when newsrooms buzzed with the sound of clicking typewriters, ringing telephones and journalists shouting from one...

The COVID-19 pandemic has hit the world hard and fast, and taken a significant toll on businesses. Across a wide variety of industries,...

If you were asked to recite word-for-word the lyrics of ‘Living on a Prayer’ by Bon Jovi, chances are you would recall the chorus and...

There is no denying that the COVID-19 pandemic has caused panic throughout the world. So, what do we as businesses do to help? During...

In our final post of our Social Media Series, Profiler PR is bringing to you the ins and outs of LinkedIn. We have been using this unique...

Last week, we brought to you our top five tips on using Instagram features to build brand awareness, boost your audience and potentially...

Everywhere you look, people are staring at their mobile phone screens. Whether it be on the morning train commute to work, the local cafe...

In looking at many marketing and PR/publicity efforts lately, a trend we are seeing is businesses releasing everything on social media...

Our pet hate for 2019 is too many hashtags or hashtags used incorrectly. In our opinion, too many hashtags on a post is like too much...

It’s becoming more and more popular for organisations to enhance their communications with video content that can be ...

When first meeting with clients, we are often asked how much will the editorial cost. Our reply? “It’s just our time to...

It’s late January and although your personal resolutions may have fallen to the way side, it’s not too late to set your...

If you aren’t on LinkedIn, you are missing out. The platform has quickly become the most important social website in the corporate world...